CONFERENCE SESSIONS

Software isn't the product. The product is the experience generated by the customer's interaction with the software running on some hardware. Viewing product development as a system, this session explores how we use short learning loops to test business assumptions, delight customers, drive profit for the business, and continuously improve how we work. It includes a look at how we create software from the outside in and test-drive operational aspects of the product such as environment management, monitoring and failover.

Creating and sustaining a system for effective product development isn’t easy. The fact that so many software projects are still failing tells us that we should be doing something very different. With lessons learned from eXtreme Programming, Scrum and systems approaches such as Lean Thinking and the Theory of Constraints, this session explores the things we’ve been doing beyond the agile comfort zone to improve the effectiveness and throughput of product development and increase business agility.